How You Look At Things From Different Angles

When you are a child, there are few things more magical than snow. It has the power to transform the landscape, stop time, and make the whole world sparkle. Usual routines are pulled apart thread by thread until no shred of our ordinary day-to-day life remains. Gone are the structures of the workday and the school schedule. Gone are the usual rules and bedtimes. The outside world closes up shop and leaves us to our own devices.

When you are a child, snow turns the world into your playground. Where once there were only the familiar sights of your familiar world, there is now a vast, white expanse of possibilities. Like a blank canvas stretched out over real life, snow opens small imaginations to endless creations and adventures.

When you are a child, a snow bank becomes your noble charger, carrying you to battle on the field of war. It becomes a dragon, released from an icy spell and here to carry you into the cold, starry sky. It becomes a fort, a bunker, a castle, and the den of the mysterious ice bear – once king of the arctic, now a refugee who needs to be rescued and restored to his throne.

When you are a child, snow takes you back in time to a day when children ran amuck through the neighborhood. You meet in the streets to forge alliances and arrange expeditions. You trek up treacherous mountainsides, search for the legendary Yeti, and excavate frozen dinosaur bones. Sometimes, snow inspires creative domesticity and an afternoon is filled with the assembly and serving of snow sodas, pizzas, cupcakes, and stews.

When you are a grownup, there are few things more disruptive than snow. It changes plans, complicates your day, and adds dozens of items to your to-do list. It rips you away from your intentions, rerouting you according to Mother Nature’s whims and fancies. Gone are any extra minutes you might have had, filled now with hurried errands, last-minute preparations, and constant monitoring of the news and weather.

When you are a grownup, snow transforms your world into a dangerous obstacle course of closed roads, downed wires, and icy driving conditions. It cuts you off from the outside world and all its conveniences. It threatens to pluck you from the twenty-first century and deposit you in a past without electricity or modern communication devices.

When you are a grownup, snow is more of a bother than a wonder; but when you are a grownup with the eyes and heart of a child, snow still has the power to enchant. It quiets the world. Motors stop. Nature hushes. Even the voices in our heads cease their chattering. The usual expectations and obligations drop away as the flakes fall. For a little while, we are released from our regular responsibilities.

When you are a grownup with the imagination of a child, you can see snow’s reinvention of the world for what it is – a chance to step out of the ordinary into the fantastic, to experience delight, to contemplate the possibility of change. Even better, if you let your grownup imagination take flight, you may find that you don’t need the magic of snow to see the boundless opportunities you have for creativity and adventure. All you need is a willingness to see the world in a different way and the courage to go out in it and explore.


Its Me

I help my clients craft standout brands, transform ideas and visions into profitable content, and create rave-worthy brand experiences. Part strategist, part writer, and part cheerleader, I love making marketing fun. I’m also a mom, an aspiring fiction writer, a prolific blogger, and a student of voice, trapeze, and horseback riding (not at the same time … though, that would be interesting …).

26 Ways To Have An Awesome Weekend

1. Set up a Skype date with a friend who lives far away and watch a movie together while eating the same snacks and occasionally pausing to talk about what you’re watching.

2. Go to a thrift shop with a pre-set budget of 15 or so bucks and allow yourself to get as much ridiculous stuff as you want as long as you don’t spend any more than you’ve reserved.

3. Arrange a date with someone you’ve been crushing on for a while on OKCupid but haven’t quite had the courage to ask out yet.

4. Find out if it’s raining, and if it is, spend the majority of Saturday afternoon in a coffee shop near a window, reading as much of a new book as your heart desires.

5. If you finish it, buy a few more books at the used book store.

6. Call up a few friends and have them come over for some wine and snacks. Have everyone bring the clothes/accessories they no longer need, and do a little trading while you hang out.

7. Hold a little wine tasting with a few of your friends so you can drink some good bottles and learn enough about them to seem cool at dinner parties.

8. Host a dinner party.

9. Make a roast or slow-cooked stew that takes far too much time to ever actually attempt during the week. If you spend all day in and out of the kitchen, all the better.

10. Learn how to make latte art.

11. Get stoned and go to the aquarium, but not so stoned that you get really scared every time one of the animals looks at you through the tank for too long.

12. Practice drawing your favorite Disney character until you are halfway decent at it. (Or at least decent at one isolated feature, which you proceed to draw a million more times.)

13. Start working on your taxes so you can be ahead of the game. (JK JK JK)

14. Actually reach out to the ex that you have been meaning to start an amicable relationship with for a long time, but were worried about seeming strange or still into them.

15. Bake one of those rainbow cakes people love posting all over the internet. (Extra points if it actually manages to turn out anything but a slightly discolored, muddy brown.

16. Read the entire Wikipedia article on a really important event you know almost nothing about, and feel really informed for the next few days.

17. Drop this new knowledge into conversation casually and watch people be impressed with you.

18. Drink whiskey.

19. Go to a club or coffee shop that is having an open mic night, even if you don’t know anyone who is participating. Bring a few friends and clap extra hard for the people who don’t have a lot of supporters in the audience.

20. Write a friend a poem and leave it in their mailbox anonymously.

21. Find a writer whose work you really enjoy and spend a few hours just going through all of their archives, until you reach the very end and become profoundly sad that you don’t have anything of theirs left to obsess over.

22. Take a bunch of selfies for no reason, and don’t feel narcissistic or embarrassed about it.

23. Try on new combinations of your old clothes to find ways to make them not so boring anymore. Keep a list of the different outfits you can put together in a pinch, and tape it to the inside of your closet for when you find yourself staring at your hangers while muttering about how you have nothing to wear.

24. Go grocery shopping and pick out three new things that you’ve never tried but always wanted to.

25. Order two sandwiches at lunch and bring one (along with a cup of coffee) out to the homeless person who is stuck in the cold.

26. Make popcorn on the stove and add your own seasonings, like grated parmesan or salted caramel or cayenne and lime. Realize that you have been settling for crappy microwave popcorn for way too long, and resolve to only eat more legit (and less expensive) snack foods in the future.


But If you can’t do all what is stated above then you need a doctor to bring the charm back in your life. Here is wen we come into your life, visit us at to bring your life back on track.

How To Make Brand Advocates Out Of Satisfied Customers On The Social Media

The increased involvement of the creative content writing and the article writing in the social networking sites and social media has changed trends for the year 2013. A brand manager alone cannot deal with the promotion and advocacy of a brand. Therefore, the best way is to turn out the satisfied customers of the brand into potential brand advocates. Here are a few tips:

1. Believe In Your Satisfied Customers

The satisfied customers of a brand are the potential advocates. They are the people who, in the life away from the social media, advocate your brand in their companion circle. Believe in these customers. Even if these highly satisfied customers do not use influential tools or language for marketing your brand, yet their level of satisfaction will play a great part in your promotion of the brand.

2. Seek The Advocates

There are several ways of finding the advocates in the satisfied customers.

A. According to one trick, you can post on your social media site that ‘rate the brand from 0 – 10 with 10 being the highest number of satisfaction’.

B. You can check the people who share your posts on the social media like Facebook, Twitter and Pintereste etc. much more than anyone else. Believe in sharing and not liking. There are several software and applications for creating such a checkpoint.

C. You can check the active customers on your social media site and rate them in the table of highly satisfied customers, satisfied customers, average satisfied customers, least satisfied customers and unsatisfied customers.

3. Turning process

Don’t believe in incentives or gifts for bringing out the brand advocates from the satisfied customers. People are interested in the perks until they receive them once. You should adopt a different strategy rather. You can ask your satisfied customers to contribute to your social media site by writing reviews about their favorite products from your brand. In the social media like Facebook, Twitter, Pintereste etc. you can ask the customers to post their favorite products on your page. People interested in such an activity would have the potential of becoming your brand advocate.

4. Amplifying

Separate an advocate who is highly interested in sharing the facts about your products and the features due to which he or they like your product. Amplify them by boosting up their morale and incorporating business expertise in them. You can teach them the tactics of SEO, keywords etc. You can also hire them on a temporary basis for some payment.

5. Track The Results

Check the results of the performance of an advocate analytically to plan the strategy for their future. If you feel that you are putting in too much effort in that advocate and the results are lower than expected, then you can switch to some other advocate also. Remember that you have to manage your time with the advocates. Your personal interest in the advocate should not influence your marketing performance on any social media like Facebook, Twitter, Pintereste or other social media forums.

6. Believe In Authenticity

Don’t buy the advocates. Such a marketing tactic now comes in black marketing. Bring out real and authentic advocates and trust their skills, however, analyze their performance frequently to save your time, money and effort.

How to increase traffic to your website

With the accurate supervision you will know what tools you want, as well as how to use them, in order to optimize your website and increase your web traffic. The following article offers great search optimization tips.Read also from

Ensure that each META description tag is unique on every page. One way to lose your search engine rankings is to repeat a META description tag across multiple pages.

If you are trying to optimize your site to improve your search ranking, it’s important to make sure that your site’s code is clean and well written. If your site uses primarily JavaScript for content, for example, and the code is messy, the search engine spiders will be unable to index it. In addition, you won’t be indexed if you have Flash included without a description written out.

You should avoid creating entire pages that are filled with nothing but links. Instead, try to blend them in for best results. Pages filled with only links are boring and search engines don’t rank them highly. When you keep your content relevant to your text, it helps the search engines interpret the context more accurately, and it makes your information look more professional.

Make sure you implement the use of social networking sites as a means to improve your SEO. YouTube can showcase videos of your product, while Facebook and Twitter can let you interact with clients directly.

Remember that search engines won’t be able to index anything that’s in a video. If you site is flush with videos, you have a little extra work to do. If your site does contain a lot of videos, you should implement a site-map that lists exactly what videos your site has. This allows search engines to index the video descriptions.

Websites should couple selling products with useful content. Sites that have both are more successfully ranked than those sites that just offer products for sale. For instance, you could include a list of tips on how to select the particular product you are selling, or post a useful article about how to use it or how it has changed the lives of certain people.

An easy way to boost your page ranking immediately is to buy a previously owned domain name that already has a good reputation. If you have a domain name that has been around a while (at least for two years), it will be given more attention by the search engines. Review lists of recently deleted domains looking for ones that could possibly suit your new site’s purpose.

Provide transcripts for video and audio content that you post to your site. Search engines can then use those to easily find your content and place you in search results.

Putting your website in a prime place to be found is what search engine optimization is all about. The article you have just read gave you multiple tips on how to make this happen for you. Applying these simple tricks will get your website noticed in no time, so increase your traffic today!